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HAAWK / Digital Media Adtechhaawk_01

HAAWK

HAAWK is a world-class copyright monitoring and monetization platform providing large brands and independent artists with rights management solutions.

2
YEARS'
COOPERATION
WEB SOLUTIONQA
haawk_02Challenge

HAAWK is a YouTube certified partner in terms of monetizing copyrighted music. A highly competitive music industry and an increased number of new users prompted HAAWK to build a more resilient and scalable solution. iTechArt was entrusted to improve code quality, automate many manual tasks, and develop a new platform from scratch.

Solution

iTechArt's engineers have become the Client's main development partner, solving the tech challenges for two separate projects: Identifyy and KeyframeAudio. The outcomes of the 2-year collaboration are as follows:

  • Automated manual reporting feature to reduce pressure on the ops team
  • Improved code quality to provide users with a better experience
  • Developed a subscription-based platform for downloading songs in high quality

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  • Partnered with YouTube by adding its API to the Client's platform
  • Enhanced the Identifyy capabilities to other streaming platforms such as Facebook, Instagram, and more
  • Built in a search feature to filter songs according to various criteria
  • Introduced a feature allowing the removal of claims from all videos in one click
  • Integrated PayPal and FastSpring for making payments and accepting donations

Stack

Frontend
  • React.js
  • Bootstrap
  • Javascript
Backend
  • Ruby on Rails
  • PostgreSQL
  • Redis
  • Sidekiq
  • PHP
 
  • Apache
  • Elasticsearch
  • CodeIgniter
  • AWS
  • MySQL

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