BLOG
ListenLoop / Big data Adtechlistenloop_01

ListenLoop

ListenLoop, now an Integrate company, is an account-based marketing platform that helps businesses create powerful advertising campaigns, measure their performance, and target key accounts quickly and easily.

3
YEARS'
COOPERATION
WEB SOLUTIONBIG DATA
listenloop_02Challenge

ListenLoop partnered with iTechArt to augment the in-house team and scale its AdTech solution, tailoring functionality to the needs of the most ambitious clients. Integrate, a leading Martech company and ListenLoop's then-largest client, was wowed with the tech capabilities of the platform and decided to acquire ListenLoop to diversify its market offering. Assuming iTechArt's team largely contributed to ListenLoop's growth, Integrate also engaged us to perform a wide range of integration-related tasks.

Solution

  • Developed a website personalization feature to adjust content for a specific company
  • Created a custom analytics module to display daily advertisement campaign performance
  • Built a number of business-critical integrations with third-party systems, including Salesforce, SiteScout, and Beeswax
  • Migrated the database to Amazon Redshift to ensure fast query performance
  • Build an ETL pipeline to export the data to data lakes on Amazon S3, which helped users reduce the time to insight significantly
  • Mapped out the migration to microservices to meet the highly demanding technical standards of Integrate

listenloop_03

Stack

Frontend
  • React
Backend
  • Ruby on Rails
  • Golang
  • PostgreSQL
Other technologies
  • AWS Redshift
  • AWS S3
  • AWS Lambda
  • AWS DMS
Integrations
  • Salesforce

Featured works

Convene Real Estate Event Management
ClassPass Wellness Fitness
Freshly FoodTech Ecommerce

Contact us

We will use your e-mail for the purpose of contacting you