Salesforce Lightning vs. Classic: Which is better?
What is Salesforce Lightning?
Salesforce Lightning, first announced at the Dreamforce conference in 2015, represents the company’s vision for the CRM platform moving forward. The user interface has been significantly updated to provide a more modern look and feel that is consistent across all user devices.
Lightning will mean different things to different users. For most Salesforce end-users, it will represent the “Lightning Experience,” the new user interface. For admins and developers, it also will refer to the “Lightning Framework” development framework and the “Lightning Design System” for styling Lightning apps. Rather than being a purely cosmetic update, it brings several significant benefits, including:
- Advanced User Interface and User Experience
The visual difference in the UI between Lightning and Classic is apparent right away. Lightning looks and feels much more modern, and the consistent design across devices makes for a smoother experience for users.
- Lightning component library
The Lightning component library is your starting point for undertaking any custom development of the Lightning UI for your organization. There are hundreds of components pre-built by Salesforce, ready for you to use as-is or as a starting point for something more advanced.
- Flexibility of Lightning record pages
In Lightning, the record pages are a collection of Lightning components and can be easily created or modified to suit your needs. If the standard record pages are not sufficient for your needs, you can easily use the Lightning App Builder to modify them or make something new.
- Lightning App Builder
One of the biggest advantages of Lightning is the availability of the Lightning App Builder, which allows you to use point and click functionality to build custom pages for Lightning Experience and Salesforce mobile app.
- Third-party apps on AppExchange
The functionality of the Lightning App Builder is extended by the ability to directly add third-party components from the AppExchange within the builder, allowing for much faster development.
So how are companies that have made the switch already benefiting from Lightning? In 2018 Salesforce commissioned an economic impact study by Forrester, which revealed some pretty impressive results.
The newly optimized UI and UX help considerably with productivity by allowing a better view of the customer lifecycle in one place rather than needing to click through multiple tabs and pages. The study showed that this increase in productivity amongst sales teams accounted for almost 50% of the total benefits of switching to Lightning. On an individual user level, it accounted for around an hour a week of increased productivity every week. When other factors such as decreased development time and costs and a reduced spend on support are considered, the total ROI for the switch from Classic to Lightning was an enormous 341%, with an average payback period of 14 months.
Some elements of Salesforce’s AI technology, Einstein, are available to Classic users, however, the degree of integration is far deeper within Lightning. This includes updating dashboard data hourly, the ability to build AI-powered smart bots, and more. Increased productivity from sales teams.
There is no question that Lightning is the future of Salesforce, so by making the transition from Classic to Lightning, you are better preparing your business for the future.